Living Style Guide documentation on the web is a difficult problem, gaining a lot of attention in the last few years. Let’s take an in-depth look at one way to store patterns directly in Sass, and generate documentation automatically.
How do you select a set of colors that express the attitude of your brand, look great together, and pass WCAG accessibility standards? How many colors is too many? This step-by-step guide outlines OddBird’s process for tackling these challenges.
It’s important to define your brand goals first and review them throughout the process. Next, do some research for inspiration. What colors are the other companies in your field using? Use Paletton to generate a cohesive color palette. Test color contrast to ensure accessibility. Finally, create prototypes to make sure you colors work well in context.
How do you choose the best fonts for a brand identity among the thousands of options available on the interwebs these days? Whether you’re starting from scratch or rebranding like us, this step-by-step guide can help focus and direct your process. First, define your brand goals. Next, explore your options…
What follows is an in-depth look at our brand design process thus far as we work towards a new look and feel for this, our OddSite. Details. Confessions. What worked. What flopped. And why.
With the release of kanban-style project boards, we decided to move our open design process over to GitHub and give it a try.
OddBird met for a work retreat in April. On the Oddgenda: grow the company, and redesign OddSite. I came home from retreat tasked with reviewing OddBird’s eb presence, and proposing ways to improve communication about our process and services in order to attract new clients.
We’re re-building our website in the open, and writing about our process along the way. We hope you’ll follow along and even get involved!